digital marketing | Brand Fabricator
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digital marketing

Digital marketing has dependably been the greatest resource and in addition obligation for all organizations regardless of topographies and markets. For any business, give back that a high venture like customary marketing brings is critical and characterizes the thin red line for the marketing exercise...

We are living in 21st century a world of social network. Social network has taken its own place in everyone’s live, it allows to share things publically as well as privately depending upon the user. One of the most popular & crazy social network is Instagram.

Instagram is an internet based photo & video sharing application. It allows registered user to upload videos & photos to the service. User can apply various digital filters to their images & add location through geotags. The posts can be designed with the help of hashtags to feature the content.

Hashtags (#) often used to highlight the special meaning. It allows users to find all the post of specific theme or content.

In blogging & at social network sites hashtags can be inserted anywhere within the sentence.

Hashtags intended for discussions of a particular event tend to use an obscure wording to avoid being caught up with generic conversation on similar subjects such as chocolate festival using #chocolatefestival rather than #chocolate.

Hashtags are also used informally to express context around a given message with no intent to categorize the message for later searching, sharing or other reasons.

What instagram hashtags do?

Instagram hashtags are the easiest way to promote instagram account growth. Hashtags attract audience’s attention towards the post.

The hashtags help organize & categorize photos and videos content which aids the process of content discovery & optimization.

For Example: Fashion blogger will post using hashtags like #fashion#fashionlove#fashionista…

Digital Marketing– Is the marketing of products or services using digital channels to reach consumers.

7 big categories of Digital Marketing:

  • SEO- SEARCH ENGINE OPTIMIZATION
  • SEM- SEARCH ENGINE MARKETING
  • CONTENT MARKETING
  • SMM- SOCIAL MEDIA MARKETING
  • PPC- PAY PER ADVERTISING
  • AFFILIATE MARKETING
  • EMAIL MARKETING

Digital marketing is the very novel & innovative concept of 21st century. It is also known as online marketing, e-marketing, web marketing etc.

It is the engine that drives today business whether small or big without much investment.

Out of all 7 big categories of digital marketing, Content Marketing is itself acting as a roof means everything it sheds into it.

Here we will study how & why it is so effective and thereby helps in increasing clientele.

Content Marketing– It’s a strategic approach focused on creating & distributing valuable, precise, relevant content in form of blogs, videos & social media to attract & retain the customers.

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