Before you plan to Increase website traffic through Search Engine Optimization, all you need to know is what Search Engine Optimisation is? Search Engine Optimisation is becoming a more heard term these days but people are still unaware of its exact meaning and worth. SEO,...
In the recent years, IT industry has experienced a sudden boom due to the advancements in technology. This boom in IT industry has dragged almost every other industry into this world of internet and technology. The industries stepping into this world of internet together are...
Digital Marketing– Is the marketing of products or services using digital channels to reach consumers.
7 big categories of Digital Marketing:
- SEO- SEARCH ENGINE OPTIMIZATION
- SEM- SEARCH ENGINE MARKETING
- CONTENT MARKETING
- SMM- SOCIAL MEDIA MARKETING
- PPC- PAY PER ADVERTISING
- AFFILIATE MARKETING
- EMAIL MARKETING
Digital marketing is the very novel & innovative concept of 21st century. It is also known as online marketing, e-marketing, web marketing etc.
It is the engine that drives today business whether small or big without much investment.
Out of all 7 big categories of digital marketing, Content Marketing is itself acting as a roof means everything it sheds into it.
Here we will study how & why it is so effective and thereby helps in increasing clientele.
Content Marketing– It’s a strategic approach focused on creating & distributing valuable, precise, relevant content in form of blogs, videos & social media to attract & retain the customers.